Author Archives: Bob Martin

About Bob Martin

Bob Martin is the National Partner Business Manager for Cisco Canada, responsible for the SMB and Mid Market Partner Strategy in Canada. He also leads the development of Cisco’s “Fast Track” Program in Canada and is responsible for a team of partner account managers who to enable partners to be successful with Cisco and SMB end customers. Martin has more than 20 years of experience in the technology industry with a strong focus on the channel and SMB. Prior to joining Cisco Canada, he spent more than 7 years with Intel Canada, where he managed the Canada SMB and Data Centre programs. Bob joined Cisco in 2005 as the Channel Manager for Linksys in Canada. Bob Martin est le directeur national des activités des partenaires de Cisco Canada, chargé de la stratégie pour les partenaires du marché intermédiaire et des PME. Il est également responsable du développement du programme « Fast Track » de Cisco et d’une équipe de gestionnaires de compte partenaire permettant aux partenaires d’entretenir une relation commerciale fructueuse avec Cisco et les clients finaux du secteur des PME. Bob Martin possède plus de 20 ans d’expérience dans le domaine des technologies et, plus particulièrement, dans le secteur de la distribution et des PME. Avant de rallier les rangs de Cisco Canada, il a travaillé pendant 7 ans chez Intel Canada où il était chargé des programmes relatifs aux PME du Canada et aux centres de données. Bob Martin œuvre au sein de Cisco depuis 2005 à titre de gestionnaire de la distribution de Linksys au Canada.

How Cisco Meraki WiFi helped Lone Star Texas Grill improve customer service

Lone Star Texas Grill has been bringing authentic Tex-Mex food to Ontarians since 1986. The popular restaurant chain now operates 19 locations across the province. Recently Lone Star’s Bob Macey, senior project manager, sat down with me to discuss the … Continue reading

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Cisco Capital Financing for SMB and Mid Market Focussed Partners

The Small Mid Market business segment in Canada generates almost 40% of the GDP and represents about 97% of all registered businesses in Canada. In fact the majority of Cisco Partners in Canada are SMB’s, so who better to service … Continue reading

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Does Your SMB Customer Need ‘BYOD’ or Just a ‘Secure and Manageable Network’?

Bring-Your-Own-Device or BYOD is a hot topic today! I am sure you have read at least one article on BYOD, consumerization of IT, and working remote. I spend much of my time with Cisco Partners across Canada who support small … Continue reading

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Connecting The right talent to Cisco Partners

Opportunities for Cisco Partners are increasing every day. Customers are looking to solution providers as trusted advisors to understand how BYOD, Cloud, Data Centre and business video solutions can benefit THEIR business. Cisco Partners are essential in delivering the services … Continue reading

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